Lucro

  About the Project Lucro is a powerful SAAS web application built to automate the way businesses collect, analyze, and report on lead data. By transforming complex Excel-based workflows into dynamic, real-time digital processes, Lucro enhances decision-making, saves time, and delivers engaging client experiences through automated PDF reports and an intuitive UI. The Challenges Manual Forecasting with Excel: The business relied heavily on Excel spreadsheets to run data models and forecasting logic, which was not only time-consuming but error-prone and hard to scale. Lead Drop-Off Risk: Users were coming from a sales funnel; a clunky interface or slow experience would result in low survey completion rates. Report Generation Burden: Creating visual reports required manual formatting and export, limiting efficiency and professionalism. Our Approach We worked closely with the client to design a digital-first system that brings together intuitive form interactions, backend ...